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NRDC licenses a technology on Mahua Nutrabeverage

National Research Development Corporation (NRDC) has licensed a technology on “Mahua and Pomegranate Nutrabeverage” developed by TRIFED and IIT Delhi

PSU Watch Bureau

New Delhi: National Research Development Corporation (NRDC) has signed a technology licensing agreement with M/s Aadiwasi Bahuuddyashiya Sahakari Samiti Maryadit, Raipur (Chhattisgarh) for manufacturing of "Mahua Nutrabeverage," a value-added product from mahua flower (a tree found largely in the central and north Indian plains and forests) and pomegranate or other fruits, developed by IIT Delhi and funded by TRIFED (Tribal Co-operative Marketing Development Federation of India Limited). The agreement has been signed on Monday at TRIFED office in New Delhi.

The agreement has been signed by NRDC's Chairman and Managing Director (CMD) Dr H Purushotham and Tukeshwar Kanwar President of M/s Aadiwasi Bahuuddyashiya Sahakari Samiti Maryadit, Chhattisgarh in the august presence of TRIFED's Managing Director (MD) Pravir Krishna (IAS).

"Mahua and Pomegranate Nutrabeverage" technology is very much useful in the tribal belt of the country and its USP is Mahua Nutrabeverage retains part of the natural nutritional anti-oxidant and medicinal properties of Mahua flower and fruit juice. Low alcoholic content in the product works as good appetizer and good health tonic. This is the first technology TRIFED licensed by NRDC which is expected to create employment opportunities to the local tribes and utilisation of minor forest produce for Socio-economic benefit.

Senior officials from both the organisation were present during the signing ceremony.

Disclaimer: This story is a press release and is being published without any editing by PSU Watch desk. Our editorial team has only changed the headline.

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