New Delhi: Khadi and Village Industries Commission (KVIC) has recently secured trademark registrations in three countries namely Bhutan, UAE and Mexico – a big stride towards protecting the identity of brand “Khadi” globally. Apart from these countries, KVIC’s trademark applications are pending in 40 countries across the world that include the USA, Qatar, Sri Lanka, Japan, Italy, Australia, New Zealand, Singapore, Brazil and others.
While KVIC obtained the latest trademark registration in Bhutan on July 9; trademark registration was granted in UAE on June 28. With this, KVIC has succeeded in securing trademark registration for the first time in a Gulf country. Earlier, KVIC got the trademark registration for “Khadi” in Mexico in December 2020.
So far KVIC was having Trademark registrations for the word mark “KHADI” in six countries namely Germany, UK, Australia, Russia, China and EU where trademark registrations were granted in certain classes. However, with recent trademark registrations in Bhutan, UAE and Mexico, the number of such countries has gone up to nine. In these countries, KVIC has got registrations in various classes that pertain to Khadi fabric, Khadi readymade garments and village industry products like Khadi soaps, Khadi cosmetics, Khadi incense sticks among others.
It is for the first time in the history of KVIC that sustained efforts have been made in the last five years to protect the brand “Khadi” which was given to us by none other than Mahatma Gandhi.
(PSU Watch– India's Business News centre that places the spotlight on PSUs, Bureaucracy, Defence and Public Policy is now on Google News. Click here to follow. Also, join PSU Watch Channel in your Telegram. You may also follow us on Twitter here and stay updated.)