KVIC launches 'Khadi Sanatan Vastra' ahead of 'Ramotsav'

New Delhi: Khadi and Village Industries Commission (KVIC) on Wednesday launched a new clothing range, 'Khadi Sanatan Vastra', and announced various discounts on its products in the run up to the Republic Day.

KVIC Chairman Manoj Kumar said that on account of 'Ramotsav,' the consecration ceremony of Lord Ram's idol in Ayodhya on January 22, Khadi Bhawan, New Delhi, will offer a special discount of up to 20 percent on Sanatan Vastra.

Public Sector's voice PSU Watch is now on Whatsapp Channels. Click here to join

The design of Sanatan Clothing has been prepared at the Khadi Center of Excellence (COEK) located at NIFT.

The KVIC chairman launched 'Sanatan Vastra' at the flagship Khadi Bhawan in Connaught Place here.

Addressing the inauguration programme, the KVIC Chairman said the manufacturing of Khadi does not involve any kind of mechanical or chemical process, hence, Sanatan textiles prepared as per Indian tradition are unique in themselves.

Further, Khadi Bhawan will give 10 percent to 60 percent discounts on Khadi and Village Industry products from 17 to 25 January 2024 in the run up to Republic Day.

Kumar said that with the launch of Sanatan Vastra, KVIC wants to connect the youth with Swadeshi as the expansion of Khadi is part of improving the lives of millions of artisans in rural India.

(PSU Watch– India's Business News centre that places the spotlight on PSUs, Bureaucracy, Defence and Public Policy is now on Google News. Click here to follow. Also, join PSU Watch Channel in your Telegram. You may also follow us on Twitter here and stay updated.)