From frontrunner in race to the final winner, Haryana based Sapphire media limited has won the bid for Iconic radio network BiG 92.7 FM leaving radio mirchi behind.
Big FM was going through an insolvency process since Feb 2023.
As per sources , Bid of sapphire media limited has been approved by a committee of creditors of Big 92.7 Fm owner reliance broadcast networks limited.
Sapphire is promoted by Kaithal , Haryana based businessman Sahil mangla and media professional turned entrepreneur Mr Aditya Vashistha.
The development comes close on the heels of the group making foray into news broadcasting with the launch of India Daily, a 24x7 news channel in the highly competitive Hindi news genre.
The acquisition by Sapphire Media is expected to inject fresh energy into Big FM. As country's largest radio network with 58 stations and reaching out to over 1,200 towns and over 50,000 villages, the brand will reinforce Sapphire Media’s pan India presence.
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